Logo Type Design

A logo helps people remember your brand and must always be designed in line with your brand strategy/ brand positioning. Get it wrong and you could lose a lot of business.

A logotype in particular (as opposed to a logo icon or icon/type combination) incorporates your company or brand name into a uniquely styled font treatment (e.g the stylised type in FedEx or IBM) without the usage of an icon.

This service includes:

• In depth telephone consultation
• If not already existent, we will choose the best suited font from thousands of fonts from our own and external font libraries (even if we have to buy the font in especially!)
• If not already existent, we will choose and recommend a colour scheme in line with your brand strategy
• Based on your brand strategy we will create and provide you with a totally bespoke logotype design in colour as well as black and white together with a rationale behind the design
• Up to 2 rounds of changes if deemed necessary
• Provision of outlined vector graphic x 2 (RGB and CMYK) and high-res jpg x 2 (RGB and CMYK)
• If needed by client, provision of CMYK and RGB colour values and font names. Pantone values upon request