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Email Marketing
- £990.00
- £1,163.25 inc. VAT
- Average Turnaround
3 - 10 business days -
Description
As part of this add-on, we integrate sophisticated email marketing functionality into any website designed in our industry-leading CMS system. See our impressive Email Marketing features for yourself:
Build Targeted Recipient Lists- Create unlimited number of lists for better targeting and results
- Use customer report generator to dice and slice your customer database
- We will add a subscription box to your website hosted with us (you can even add this box on other websites as well) to allow customers to subscribe to your newsletters
- We will tailor the landing page customers see after subscribing to your list to your business
- We will tailor the auto responder email that's sent to new subscribers after they subscribe to your business
- Double opt-in mechanism possible
- We can set it up so you are notified via email every time a customer subscribes to a list
Email Deliverability & Spam Control- Double Opt-In mechanism possible
- Unsubscribe link on all newsletters
- From email address verification
Email Marketing- Send One-Off Emails OR
- Setup Birthday Loyalty Campaigns, e.g. setup one campaign to automate saying happy birthday to your customers on their birthday
- Setup Anniversary based campaigns, e.g. based on previous holiday purchase, automate reminder in 6-months or 12-months
- Setup Multi-Part email newsletter series. E.g. Customer signs up and receives issue 1 on sign-up, issue 2 a few days later, issue 3 a few days after that and so forth
- HTML or Text Emails (HTML emails contain text version also)
- Send a campaign to any customer group or your entire customer database
- Preview your campaigns by emailing it to yourself or anyone else before finalising
Email Marketing Reporting- Track Open Rate of HTML emails
- Track Links clicked and most popular links (available for both HTML and Text formatted emails)
- For the first time track customer Actions e.g. customer made a purchase, customer made an enquiry and so forth (applicable only if you have our e-Commerce and enquiry form add-ons)
- Track bounce rates
- Track customer unsubscriptions from your campaigns
- Live Feed
- Sophisticated customer reporting framework
- Filter on any system or custom field
- Save any report and run later
- Export any report to Microsoft Excel for further analysis
Integrated Customer Database- Grow your customer database every time your customers subscribe or interact with your website
- Centrally manage your customer's campaign subscriptions
- A full history of past campaigns sent to each customer including open rates, actions taken and links clicked
- Increase your sales by utilising up to 5 anniversary dates for each customer, e.g. date of last holiday booked, date of last car service. Use loyalty campaigns to automate communication around these key events on a one-on-one basis
This Email Marketing add-on package includes:
- In depth telephone consultation
- Implementation of the above Email Marketing functionality into your website
- Full customisation of your Email Marketing add-on, including sign-up form/page, landing page, auto responders etc.
- Bespoke CSS styling of above to match your website branding
- Design of a bespoke HTML email newsletter template in line with your branding that you can use for your campaigns whilst allowing you to easily edit the email/ newsletter content yourself
- Full testing of Email Marketing functionality
- Telephone training for this website add-on
Please note: You need a website designed by us in our industry-leading CMS system in order to be able to use this add-on.
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It's refreshing. They take the time to really understand our products and come up with ideas that will encourage people to pick up the phone and call us.
Kevin Bailey, Director, Sabre Insurance Services